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Business Team

Learn online

with an expert

No watching lengthy videos.

No digging around for answers.

Live classes with real people.

introduction to



now just £95

Was £295

During your 4 weekly online Zoom classes, you will learn how to:

  • Create an effective digital marketing plan for business

  • Advertise effectively through social media

  • Create powerful email campaigns

  • Use paid adverts online

  • Use tips and tricks from a marketing expert


course info

This introductory course will allow you to explore the concepts, tools and techniques used in digital marketing in order to market your own business. You will be personally guided through your learning journey by a digital marketing expert who will assist you in achieving your goals. This course is aimed at complete beginners but will also benefit those with some marketing experience as you learn the correct way of creating marketing campaigns. Please click on 'Select course dates' on the yellow form at the bottom of this screen to check course dates and times (UK time shown, check here to see the time difference in your zone).

Session 1 (2 hours)

- Introduction to marketing principles, terms and definitions

- Using social media to market

- Earned and owned media

Session 2 - (2 hours)

- How to create a successful email campaign

- Website SEO (search engine optimisation)

Session 3 (2 hours)

- How to write a marketing campaign/brief

- Paid adverts and influencers

Session 4 (2 hours)

- Tracking, monitoring and evaluating campaign success

- Finalising your marketing campaign under the guidance of your expert tutor

  • Classroom videos recorded and uploaded to your Google Classroom to reinforce learning

  • Plenty of slideshows, handouts and other resources that are yours to keep


"I have learnt soo much from the graphic design course , and the zoom classes were great. The tutors are so great and have soo much knowledge. I will be doing the next level and I defo recommend to anyone willing to study."

Mahmudul, London

how to enrol

1. Click on 'Select course dates' on the yellow form below and book your space on the course dates of your choice

2. If you enrolled with a Gmail address, then you'll receive a link to your Google Classroom within 48 hours. (Google Classroom is where the links to your live classes can be found, where you can chat with your tutor and fellow learners and where you'll find lesson videos and further resources. If you do not have a Gmail account, please create one and send it to us ASAP, along with your full name and title of course booked).

3. Attend weekly live Zoom classes with your expert teacher and fellow learners (four in total)


4. Receive your Spotlight Multimedia e-certificate upon completion of the course

important info

  • You must be aged 18 or over to undertake this course

  • You must have a Gmail account to be able to access your Google Classroom. If you do not, please create one and use this when booking

  • Please see FAQ for full terms and conditions

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